Civic Engagement and Advocacy Blog

The Most Common Grassroots Advocacy Challenges

Posted by Carole Mahoney on 5/14/15 12:52 PM

Advocacy is a movement to change minds, bringing awareness through social movements that influence decision makers at various levels.

Advocacy groups are faced with many challenges, when getting started organization is vital.  Here are some tips to start your grassroots advocacy campaign and overcome some common challenges.


How do you determine the success of your nonprofit?

Posted by Carole Mahoney on 5/8/15 12:50 PM

Is it balanced budget, increased member acquisition or retention? Maybe you have a fundraising goal, or an advocacy mission?

I have been talking to a lot of nonprofit organizations lately, and some of the questions they have been asking include;

3 Reasons Your Membership and Donor Marketing is Annoying

Posted by Carole Mahoney on 4/24/15 10:29 AM

I come from the for-profit world, and if you were to ask anyone who has ever worked with me, they will likely tell you that I am a serious, no fuss kind of person. And the reason is simple. I believe that businesses have a moral responsibility to do right by their customers and clients.


Inbound for Non Profits is a No Brainer

Posted by Carole Mahoney on 4/22/15 11:39 AM

Can the non profit world can learn from corporate?

Before I decided to go into journalism and communications right after high school, I fancied that I might go to college for music. For my senior project, I transcribed the classic 'moonlight sonata' on piano into classical guitar tablature. The musical principles were the same, both were string instruments that I could play- so why play one of my favorite songs on just piano?


Measuring Member Engagement in an Online Advocacy Community

Posted by Carole Mahoney on 4/10/15 12:00 PM

When resources are tight, staff is limited, and the budget has no wiggle room, it can be hard to justify a member engagement initiative like an online advocacy community. How do you measure intangible interactions?


The Engagement Link Between Community and Advocacy

Posted by Andy Steggles on 3/26/15 7:00 AM

Online community platforms and advocacy campaigns have one major component in common: engagement. There have been several studies showing positive correlations between engagement with an association’s online community and positive transactional outcomes.

Those who engage in the community are more likely to renew their membership, attend meetings, purchase products and recommend the organization to a friend. But what are the opportunities related to advocacy and promoting important legislative agendas?


Advocacy Software Update: SSO Integration with BillTrack50

Posted by Brent Willis on 3/18/15 3:02 PM

Save Time with Legislative Tracking Software

Hours can make the difference in a grassroots advocacy campaign. Knowing when you need to activate a grassroots advocacy campaign requires constant monitoring.


New Grassroots Advocacy Software Features

Posted by Brent Willis on 3/12/15 2:30 PM

Votility was founded with the vision of making it easier for organizations to educate, engage, and mobilize their members and constituents about specific issues and pending legislation.

Whether it is on the local, state, or federal level, we want our voices to be heard more than every 2, 4 or 6 years when we vote. 


How to Create an Online Grassroots Community Plan for Lobbying

Posted by Carole Mahoney on 3/5/15 7:00 AM

Combine the power of online communities and advocacy to increase member engagement.

Creating an online community to educate and engage people around specific topics always sounds like a great idea, until someone realizes how much work is involved. It can seem like a full time job, and in reality it is. From what tools to use, how to get people to join, and how to create an experience that get people to want to engage- it gets overwhelming fast.


[Press Release] Abila Marketplace and Votility Announce Partnership to Offer Integrated Advocacy Platform

Posted by Brooke Soucie on 2/23/15 10:30 AM

Votility Launches on the Abila Marketplace

Brentwood, Tenn.  February 23, 2015 – Today Votility announced it has launched it’s grassroots advocacy platform on the Abila Marketplace, which is designed to provide nonprofits and associations with quick and easy access to tools and services to enhance their existing Abila products. Votility's easy and seamless API, with Single Sign On (SSO), integration with Abila gives organizations the ability to tie marketing, advocacy and fundraising together, creating a better donor and advocacy experience that leads to increased member engagement.